Why Apple is bad for business

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Category: Industry News

Published on Friday, 11 May 2012 19:21

Written by Christian Dunn

Don't get me wrong, I don't have an Apple aversion, I have an iPhone and I use OS X as a play toy, but there is something that has always bothered me.

Steve Jobs said it many years ago, "Apple make great consumer devices". And he was right.

In this rapidly changing world and in Australia, one of the countries with the fastest technology adoption rates, Apple has seen a massive rise in popularity on the back of the iPhone and iPad.

This has led to many users wanting to bring what they use at home into work, leading Apple into the enterprise market, like it or not.

Enterprise companies however have a different focus to consumers, where consumers like features and function, the enterprise likes security, stability and control.

Apple does the former and unfortunately fails at the latter.

The best example came to light recently in their handling of some major virus/malware situations.

The following article indicates how an enterprise company, Microsoft, should handle security, and how a consumer company, Apple, doesn't.

Read it and make your own judgement, but I think it is clear, Apple is not yet ready for the enterprise..

http://m.zdnet.com/blog/bott/what-microsoft-can-teach-apple-about-security-response/4987?tag=nl.e539